Before COVID-19, the City of Roseville uniquely had some 40% of its workforce employed outside its borders. A great majority of which worked in the high-tech Silicon Valley and San Francisco Bay Area, making long and congested daily or frequent commutes. The concept being embraced by many at the time was to create large remote and flex use building spaces (co-working locations).
While those are fine endeavors, they come with expensive infrastructure costs for start-up efforts that did not seem forward-thinking enough. To us, the home was the new work spot of the future. In our minds, there was no more ideal location to illustrate this than in a lower costs city that already had a significant commuting population that traveled for higher-income wages.
We believed that showing how to leverage your home could be the next big step in work evolution. It just happened that the topics and innovation in the home are much more relevant now.
So, beyond being highly advanced in its design, the 2021 ADU Idea House takes thinking surrounding working and home based business further than any other concept home this year. Working to redefine shelter in a complexly new way.
NOTABLE DISTINCTIONS >> DEFINES COMMUNITY AS AN AMENITY